Market driven strategy : processes for creating value
Year of publication: |
1990
|
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Authors: | Day, George S. |
Publisher: |
New York [u.a.] : Free Press [u.a.] |
Subject: | Strategisches Management | Marketing |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Entscheidungsgrundlagen zur Festlegung von Zusatzdienstleistungen für das Wohnen
Specogna, Roman, (2007)
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Brand Equity Management vs. Customer Equity Management?Zur Integration zweier Managementkonzepte
Burmann, Christoph, (2005)
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Neunteufel, Herbert, (2006)
- More ...
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Schoemaker, Paul J.H., (2020)
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How vigilant leaders prepare for a turbulent future
Day, George S., (2020)
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Innovating how innovation works at Procter & Gamble
Day, George S., (2021)
- More ...