Market ideology, globalization and neoliberalism
Robin Wensley
| Year of publication: |
2010
|
|---|---|
| Authors: | Wensley, Robin |
| Published in: |
The SAGE handbook of marketing theory. - Los Angeles, Calif. [u.a.] : SAGE, ISBN 1-84787-505-X. - 2010, p. 235-243
|
| Subject: | Marketingtheorie | Marketing theory | Marktforschung | Market research | Globalisierung | Globalization | Wirtschaftsliberalismus | Economic liberalism |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003923128