Market orientation : an option for universities to adopt?
Year of publication: |
November 2015
|
---|---|
Authors: | Tran, Trang P. ; Blankson, Charles ; Roswinanto, Widyarso |
Published in: |
International journal of nonprofit and voluntary sector marketing. - Chichester : Wiley & Sons, ISSN 1465-4520, ZDB-ID 2211865-2. - Vol. 20.2015, 4, p. 347-365
|
Subject: | Marketingmanagement | Marketing management | Hochschule | Higher education institution | Studierende | Students | Kundenzufriedenheit | Customer satisfaction | USA | United States |
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