Market orientation and business performance: the case of Spanish commercial banks.
Year of publication: |
2001
|
---|---|
Authors: | Armario, Enrique Martín ; Silva, Francisco José Cossio |
Published in: |
Cuadernos de Gestión. - Instituto de Economía Aplicada a la Empresa. - Vol. 1.2001, 1, p. 32-66
|
Publisher: |
Instituto de Economía Aplicada a la Empresa |
Subject: | Market orientation | profitability | structural equation models |
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