Market orientation and the strategic development of MNEs in European transition economies
Year of publication: |
2000 ; [Elektronische Ressource]
|
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Authors: | Manea, Julia ; Pearce, Robert |
Published in: |
European business in the global network. - [Maastricht] : EIBA. - 2000
|
Subject: | Multinationales Unternehmen | Transnational corporation | Systemtransformation | Economic transition | Marketingmanagement | Marketing management | Osteuropa | Eastern Europe | Strategisches Management | Strategic management | Unternehmenserfolg | Firm performance |
Extent: | graph. Darst |
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Type of publication: | Article |
Type of publication (narrower categories): | Elektronischer Datenträger ; Aufsatz im Buch ; Book section |
Language: | English |
Notes: | In: European business in the global network Systemvoraussetzung: Acrobat reader |
Source: | ECONIS - Online Catalogue of the ZBW |
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