Market orientation : dominant streams of research
Matti Tuominen
| Year of publication: |
1996
|
|---|---|
| Authors: | Tuominen, Matti |
| Publisher: |
Helsinki : Helsingin Kauppakorkeakoulun Kuvalaitos |
| Subject: | Marketingmanagement | Marketing management | Marktforschung | Market research | USA | United States | Theorie | Theory |
| Extent: | 37 S |
|---|---|
| Series: | Working papers / W / Helsinki School of Economics and Business Administration. - Helsinki, ISSN 1235-5674, ZDB-ID 2540746-6. |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 29 - 33 |
| ISBN: | 951-702-955-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000928550