Marketing 2.0 : Absatzstrategien für turbulente Zeiten
Dirk Schneider
| Year of publication: |
2001 ; 1. Aufl.
|
|---|---|
| Authors: | Schneider, Dirk |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Informationsgesellschaft | Sozioökonomischer Wandel | Electronic Commerce | Kundenmanagement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 247 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-409-11848-9 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004680067