Marketing activities of companies in the educational software sector
Rosalind Jones; Jennifer Rowley
Year of publication: |
2009
|
---|---|
Authors: | Jones, Rosalind ; Rowley, Jennifer |
Published in: |
Qualitative market research : an international journal. - Bradford : Emerald, ISSN 1352-2752, ZDB-ID 14631465. - Vol. 12.2009, 3, p. 337-354
|
Saved in:
Saved in favorites
Similar items by person
-
Marketing for Survival: A Comparative Case Study of SME Software Firms
Parry, Sara, (2010)
-
Understanding Customers and Relationships in Software Technology SMEs
Parry, Sara, (2010)
-
Entrepreneurial marketing: a comparative study
Jones, Rosalind, (2013)
- More ...