Marketing : an introductory text
Michael J. Baker
| Year of publication: |
1991 ; 5. ed.
|
|---|---|
| Authors: | Baker, Michael John |
| Publisher: |
Houndmills [u.a.] : Macmillan |
| Subject: | Marketing | Einführung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXIII, 646 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-333-55685-2 ; 0-333-55686-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004117270