Marketing : an introductory text
Michael J. Baker
| Year of publication: |
1996 ; 6. ed.
|
|---|---|
| Authors: | Baker, Michael John |
| Publisher: |
Basingstoke, Hampshire [u.a.] : Macmillan Business |
| Subject: | Marketing | Einführung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 577 S. : graph. Darst., Kt. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-333-66322-5 ; 0-333-66323-3 |
| Source: |
Persistent link: https://www.econbiz.de/10004312347