Marketing and public policy : the present process and some questions for the future
Ben M. Enis and Norman Kangun; Franklin S. Houston
Year of publication: |
1975
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Authors: | Enis, Ben M. ; Kangun, Norman ; Houston, Franklin S. |
Published in: |
Public policy issues in marketing. - Lexington, Mass. [u.a.] : Lexington Books, ISBN 0-669-98038-2. - 1975, p. 13-25
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Description of contents: |
Houston, Franklin S.: Commentary. The Enis and Kangun public policy process. S. 27-30
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Saved in:
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