Marketing capabilities: do they matter in INVs?
Andreu Blesa, María Ripollés and Diego Monferrer
Year of publication: |
2010
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Authors: | Blesa, Andreu ; Ripollés, María ; Monferrer, Diego |
Published in: |
World review of entrepreneurship, management and sustainable development. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0573, ZDB-ID 21933820. - Vol. 6.2010, 1/2, p. 71-99
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