Extent:
783 S.
Ill., graph. Darst.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook
Language: German
Notes:
Literaturangaben
ISBN: 3-478-39470-8
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000703761