Extent: | XXIX, 306 S. graph. Darst. 25 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Bibliografie enthalten ; Bibliography included ; Textbook |
Language: | German |
Notes: | Literaturverz. S. [287] - 301 |
ISBN: | 3-8006-2072-3 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000560775