Marketing for higher education : a relationship marketing approach
Year of publication: |
2008
|
---|---|
Authors: | Helgesen, Øyvind |
Published in: |
Journal of marketing for higher education. - Abingdon [u.a.] : Routledge, ISSN 0884-1241, ZDB-ID 1057705-1. - Vol. 18.2008, 1, p. 50-78
|
Subject: | Nonprofit-Management | Nonprofit management | Studium | University education | Beziehungsmarketing | Relationship marketing | Studierende | Students | Norwegen | Norway |
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