Marketing: its dynamics and challenges : Maastricht, the Netherlands, May 17 - 20, 1994
Other Persons: | Bloemer, Josée (contributor) |
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Publisher: |
Maastricht : Univ. of Limburg, Fac. of Economics and Business Administration |
Subject: | Marketing | Kongress | Maastricht <1994> |
Published items: |
2 hits in USB Köln Online Catalogue BWL
|
Series: | Proceedings of the ... annual conference of the European Marketing Academy. - Bradford : EMAC. - Vol. 23 |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Konferenzschrift |
Language: | English |
Notes: | Erschienen: Vol. 1 - 2 |
ISBN: | 90-801929-1-0 |
Source: |
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Zwerver, S.,
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Odenthal, Christian, (1998)
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Mobilität und Marketing : wie und warum das Marketing mobil wird
Diller, Hermann, (2009)
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Loyaliteit en tevredenheid : een studie naar de relatie tussen merktrouw en consumententevredenheid
Bloemer, Johanna M., (1993)
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The psychological antecedents of employee referrals
Bloemer, Johanna M., (2010)
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Coping with confusion : the case of the Dutch mobile phone market
Kasper, Hans D. P., (2010)
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