Marketing kit for dummies
by Alexander Hiam
| Year of publication: |
2009 ; 3. ed.
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|---|---|
| Authors: | Hiam, Alexander |
| Publisher: |
Hoboken, NJ : Wiley |
| Subject: | Marketing | Einführung | Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 368 S. : Ill. 1 CD-ROM ; 12 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | System requirements for accompanying CD-ROM: A PC with a Pentium processor or a faster processor; or, a Mac OS computer with a 68040 processor or a faster processor; Microsoft Windows 98 or later; or, Mac OS system software 8.1 or later; At least 16 MB of total RAM; for best performance, I recommend having at least 32 MB of RAM; A CD-ROM drive; A monitor capable of displaying at least 256 colors or grayscale. - Includes index. - Previous ed.: Foster City, Calif. : IDG Books, 2000. - Formerly CIP |
| ISBN: | 978-0-470-40115-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004929899