Marketing management : concepts, practice and cases
Year of publication: |
1983
|
---|---|
Authors: | Haas, Robert E. ; Wotruba, Thomas R. |
Publisher: |
Plano, Tex. : Business Publ. |
Subject: | Absatz | Vereinigte Staaten | Betriebswirtschaftliche Einführungsschrift | Management | Marketing | Marketingmanagement | Marketing management | USA | United States |
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