Marketing management for nonprofit organizations
Year of publication: |
2005 ; 2. ed.
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Authors: | Sargeant, Adrian |
Publisher: |
Oxford [u.a.] : Oxford Univ. Press |
Subject: | Nonprofit-Bereich | Marketingmanagement |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Marketing management for nonprofit organizations
Sargeant, Adrian, (2005)
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Marketing management for nonprofit organizations
Sargeant, Adrian, (1999)
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Strategic marketing for nonprofit organizations
Kotler, Philip, (1991)
- More ...
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Corporate philanthropy: who gives and why?
Madden, Kym M., (2007)
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Marketing bequest club membership: an exploratory study of legacy pledgers
Sargeant, Adrian, (2006)
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Corporate Giving in Australia: An Analysis of Motives and Barriers
Sargeant, Adrian, (2006)
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