Marketing models of consumer heterogeneity
| Year of publication: |
1998
|
|---|---|
| Authors: | Allenby, Greg M. ; Rossi, Peter E. |
| Published in: |
Journal of Econometrics. - Elsevier, ISSN 0304-4076. - Vol. 89.1998, 1-2, p. 57-78
|
| Publisher: |
Elsevier |