Marketing #neurodiversity for well-being
Year of publication: |
2022
|
---|---|
Authors: | Go Jefferies, Josephine ; Ahmed, Wasim |
Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 39.2022, 6, p. 632-648
|
Subject: | Mental disorders | Neurodiversity | Segmentation | Stigma | Transformative consumer research | Twitter | Wellbeing | Konsumentenverhalten | Consumer behaviour | Zufriedenheit | Satisfaction | Psychische Krankheit | Mental disorder | Lebensqualität | Quality of life |
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