Marketing scales handbook : 3
Gordon C. Bruner II; Karen E. James ; Paul J. Hensel
| Year of publication: |
2001
|
|---|---|
| Published in: | |
| Subject: | Marketing | Management | Leitfaden |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXIX, 1651 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-87757-290-9 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004611525