Marketing snags and fallacies
Year of publication: |
1966
|
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Authors: | Burnett, Leo |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 30.1966, 3, p. 1-5
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Subject: | Marktforschung | Vereinigte Staaten |
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