Marketing strategies to survive in a recession
Year of publication: |
2013
|
---|---|
Authors: | Civi, Emin |
Published in: |
International journal of business and emerging markets : IJBEM. - Olney, Bucks : Inderscience Publ., ISSN 1753-6219, ZDB-ID 2442561-8. - Vol. 5.2013, 3, p. 254-267
|
Subject: | Konjunktur | Business cycle | Konsumentenverhalten | Consumer behaviour | Marketingmanagement | Marketing management |
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