Marketing tourism destinations : a strategic planning approach
Year of publication: |
1992
|
---|---|
Authors: | Heath, Ernie ; Wall, Geoffrey |
Publisher: |
New York [u.a.] : Wiley |
Subject: | Tourismus | Marketing | Aufsatzsammlung | Fremdenverkehrspolitik |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Marketing in the tourism industry. The promotion of destination regions
Goodall, Brian, (1988)
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(1993)
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Tourism marketing and management handbook
Witt, Stephen F., (1994)
- More ...
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Marketing tourism destinations : a strategic planning approach
Heath, Ernie, (1992)
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Marketing Tourism Destinations: A Strategic Planning Approach
Heath, Ernie, (1993)
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Guidelines for a strategic marketing planning approach to regional and community tourism
Heath, Ernest T., (1989)
- More ...