Marketing
von Hans Christian Weis
| Year of publication: |
1999 ; 11., überarb. und aktualisierte Aufl.
|
|---|---|
| Authors: | Weis, Hans Christian |
| Publisher: |
Ludwigshafen (Rhein) : Kiehl |
| Subject: | Marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 644 S. graph. Darst. 21 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch |
| Language: | German |
| Notes: | Literaturverz. S. [559] - 566 kart. : DM 44.00, sfr 40.40, S 321.00 |
| ISBN: | 3-470-51271-X |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001395360