Marketing
von Hans Christian Weis
| Year of publication: |
1999 ; 11., überarb. und aktualisierte Aufl.
|
|---|---|
| Authors: | Weis, Hans Christian |
| Publisher: |
Ludwigshafen (Rhein) : Kiehl |
| Subject: | Marketing | Lehrbuch |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 644 S. : Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. [559] - 566 |
| ISBN: | 3-470-51271-X |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004550844