Markfforschung
Year of publication: |
1993
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Authors: | Böhler, Heymo ; Albers, Sönke |
Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 0044-2372, ZDB-ID 2010744. - Vol. 63.1993, 10, p. 1084-1086
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