Marktbearbeitung morgen : neue Konzepte und ihre Durchsetzung
Bruno Tietz
| Year of publication: |
1988
|
|---|---|
| Authors: | Tietz, Bruno |
| Publisher: |
Landsberg am Lech : Verl. Moderne Industrie |
| Subject: | Marketingmanagement | Marketing management | Management | Markterschließung | Strategisches Management |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] |
| Extent: | 717 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included |
| Language: | German |
| Notes: | Literaturverz. S. 699 - 709 |
| ISBN: | 3-478-21770-9 ; 3-478-21770-9 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000086524