Marktfaktor Design : Grundlagen für die Marketingpraxis
Hrsg.: Ludwig G. Poth ... Unter Mitarb. von Richard Bachinger ..
| Alternative title: | Design |
|---|---|
| Year of publication: |
1986
|
| Other Persons: | Poth, Ludwig G. (ed.) ; Bachinger, Richard Carl (contributor) |
| Publisher: |
Landsberg am Lech : Verl. Moderne Industrie |
| Subject: | Produkt | Form | Produktgestaltung | Product design | Marketing | Strategisches Management | Design | Markt | Industriedesign |
| Description of contents: |
Ludwig Poth/Gudrun Poth (Herausgeber): Marktfaktor Design. Verlag Moderne Industrie, Landsberg 1986, 404 Seiten, 250 DM
Table of Contents [d-nb.info]
; Description [gbv.de]
|
| Extent: | 404 S Ill. (z.T. farb.), graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Literaturangaben |
| ISBN: | 3-478-21490-4 |
| Classification: | Industriedesign ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014002198