Extent: | XXVII, 510 S graph. Darst 24 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Bibliografie enthalten ; Bibliography included ; Thesis |
Language: | German |
Thesis: | Zugl.: Münster (Westfalen), Univ., Habil.-Schr., 1998 |
Notes: | Literaturverz. S. 451 - 482 |
ISBN: | 3-409-18989-0 |
Classification: | Unternehmensorganisation ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000684120