Mass Customisation and Personalisation in Architecture and Construction.
Year of publication: |
2013
|
---|---|
Authors: | Piroozfar, Poorang A. E |
Other Persons: | Piller, Frank T (contributor) ; Piller, Frank T (contributor) |
Publisher: |
London : Routledge |
Subject: | Mass Customization | Mass customization | Beziehungsmarketing | Relationship marketing |
Extent: | 1 online resource (479 pages) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Description based on publisher supplied metadata and other sources. |
ISBN: | 978-1-135-90340-4 ; 978-0-415-62283-7 |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Competition between manufacturer's online customization channel and conventional retailer
Li, Gang, (2015)
-
Customers' online shopping preferences in mass customization
Aichner, Thomas, (2013)
-
Marketing services globally : a fourfold typology
Kesavan, Ram, (2014)
- More ...
-
Piller, Frank T, (2010)
-
Hilgers, Dennis, (2011)
- More ...