Mass Customization Versus Mass Production : Variety and Price Competition
Year of publication: |
2007
|
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Authors: | Alptekinoglu, Aydin ; Corbett, Charles J. |
Publisher: |
[S.l.] : SSRN |
Subject: | Mass Customization | Mass customization | Preiswettbewerb | Price competition | Produktdifferenzierung | Product differentiation | Massenproduktion | Mass production | Theorie | Theory | Konsumentenverhalten | Consumer behaviour |
Extent: | 1 Online-Ressource (44 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments November 16, 2005 erstellt |
Other identifiers: | 10.2139/ssrn.913813 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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