Mathematical response models in marketing, based on Markovian consumer behaviour models
P. S. H. Leeflang; J. Koerts
| Year of publication: |
1973
|
|---|---|
| Authors: | Leeflang, P. S. H. ; Koerts, J. |
| Publisher: |
Rotterdam |
| Subject: | Ökonometrik | Marktforschung |
| Extent: | 52 S |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002236074