Maximizing profit of a food retailing chain by targeting and promoting valuable customers using Loyalty Card and Scanner Data
Year of publication: |
2006
|
---|---|
Authors: | Pauler, Gabor ; Dick, Alan |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 2430034. - Vol. 174.2006, 2, p. 1260-1280
|
Saved in:
Saved in favorites
Similar items by person
-
Pauler, Gabor, (2006)
-
Assessing store performance models
Pauler, Gabor, (2009)
-
Development of a Neuro-Fuzzy approach for treating multimodal distributions and spurious clusters
Pauler, Gabor, (1999)
- More ...