Measurement scales
Year of publication: |
2012
|
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Authors: | Bonanomi, Andrea ; Cantaluppi, Gabriele |
Published in: |
Modern analysis of customer surveys : with applications using R. - Chichester : Wiley, ISBN 0-470-97128-2. - 2012, p. 55-70
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Befragung | Interview | Messung | Measurement | Statistische Methode | Statistical method |
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