Measuring intervention effects on multiple time series subjected to linear restrictions : a banking example
Year of publication: |
1998
|
---|---|
Authors: | Guerrero, Víctor M. |
Other Persons: | Peña, Daniel (contributor) ; Poncela, Pilar (contributor) |
Published in: |
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association. - Alexandria, Va. : American Statistical Association, ISSN 0735-0015, ZDB-ID 876122-X. - Vol. 16.1998, 4, p. 489-497
|
Subject: | Zeitreihenanalyse | Time series analysis | Werbewirkung | Advertising effects | Bankmarketing | Bank marketing | Einlagengeschäft | Deposit banking | Theorie | Theory | USA | United States | 1990-1996 |
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