Measuring quality of electronic services : moving from business-to-consumer into business-to-business marketplace
Year of publication: |
2012
|
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Authors: | Amer, Mahmoud ; Marx Gómez, Jorge Carlos |
Published in: |
Handbook of research on e-business standards and protocols ; Vol. 2. - Hershey, Pa. : Business Science Reference. - 2012, p. 637-653
|
Subject: | Lieferantenmanagement | Supplier relationship management | Dienstleistungsqualität | Service quality | Digitale Dienste | Web-based service | Beziehungsmarketing | Relationship marketing |
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