Media messages
Year of publication: |
2005
|
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Authors: | Allard, M. June |
Published in: |
Understanding and managing diversity : readings, cases, and exercises. - Upper Saddle River, N.J : Pearson Prentice Hall, ISBN 0-13-129391-5. - 2005, p. 197-206
|
Subject: | Mediensektor | Media industries | Kommunikationsmedien | Communication media | Werbewirkung | Advertising effects | Öffentlichkeitsarbeit | Public relations | Social Web | Social web | Werbeplanung | Advertising planning | Mediennutzung | Media usage |
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