Medien- und Internetmanagement
Bernd W. Wirtz
| Year of publication: |
2006 ; 5., überarb. Aufl.
|
|---|---|
| Authors: | Wirtz, Bernd W. |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Medienwirtschaft | Internet | Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XV, 748 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 978-3-8349-0372-3 |
| Classification: | Marketing ; Pressewesen ; Rundfunk allgemein ; Neue elektronische Medien |
| Source: |
Persistent link: https://www.econbiz.de/10004883536