Meeting halfway : comparison between cost-based and demand-based pricing methods
Year of publication: |
2019
|
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Authors: | Vujicic, Maja ; Vujicic-Tomic, Brankica ; Klaric, Mia |
Published in: |
UTMS journal of economics / University of Tourism and Management : international, multidisciplinary journal for the area of south and southeastern Europe. - Skopje : [Verlag nicht ermittelbar], ISSN 1857-6982, ZDB-ID 2616961-7. - Vol. 10.2019, 2, p. 215-225
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Subject: | value for customer | service marketing | language course | cost accounting | Kostenrechnung | Cost accounting | Preismanagement | Pricing strategy | USA | United States |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | hdl:10419/281861 [Handle] |
Classification: | M31 - Marketing ; M41 - Accounting |
Source: | ECONIS - Online Catalogue of the ZBW |
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