Extent: | XI, 301 S graph. Darst. 30 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
Language: | German |
Thesis: | Jena, Univ., Diss., 1997 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000648553