Mission based marketing : an organizational development workbook
Year of publication: |
2003 ; 2. ed.
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Authors: | Brinckerhoff, Peter C. |
Publisher: |
Hoboken, NJ : Wiley |
Subject: | Nonprofit-Organisation | Marketing |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Strategic marketing for nonprofit organizations
Kotler, Philip, (1996)
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Hasitschka, Werner, (1982)
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Produktmanagement in Nonprofit-Organisationen
Haßemer, Konstantin, (1994)
- More ...
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Faith-based management : leading organizations that are based on more than just mission
Brinckerhoff, Peter C., (1999)
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Mission-based marketing : positioning your not-for-profit in an increasingly competitive world
Brinckerhoff, Peter C., (2010)
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Brinckerhoff, Peter C., (2011)
- More ...