"Mittendrin statt nur dabei" : Erfolgsfaktoren der Kundenintegration in den Design- und Entwicklungsprozess
Year of publication: |
2008
|
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Authors: | Huber, Frank ; Meyer, Frederik ; Matthes, Isabel ; Luther, Christoph |
Institutions: | Center of Market Oriented Product and Production Management (contributor) ; Johannes Gutenberg-Universität Mainz (contributor) |
Publisher: |
Mainz : Center of Market Oriented Product and Production Management |
Subject: | Innovationsmanagement | Innovation management | Produktgestaltung | Product design | Kundenintegration | Customer integration | Erfolgsfaktor | Success factor | Schuhe | Footwear | Conjoint-Analyse | Conjoint analysis |
Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
Extent: | 58 Bl. graph. Darst 30 cm |
---|---|
Series: | Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management. - Mainz : Center of Market Oriented Product and Production Management, ZDB-ID 2251005-9. |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature ; Arbeitspapier ; Working Paper |
Language: | German |
Notes: | Literaturverz. Bl. 55 - 57 |
ISBN: | 978-3-938879-42-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
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