"Mittendrin statt nur dabei" : Erfolgsfaktoren der Kundenintegration in den Design- und Entwicklungsprozess
Year of publication: |
2008
|
---|---|
Other Persons: | Huber, Frank (contributor) |
Institutions: | Center of Market Oriented Product and Production Management <Mainz> (contributor) |
Publisher: |
Mainz : Center of Market-Oriented Product and Production Management |
Subject: | Kunde | Integration | Kundenmanagement | Laufschuh |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
Extent: | 58 Bl. : graph. Darst. |
---|---|
Series: | Wissenschaftliche Arbeitspapiere / Center of Market-Oriented Product and Production Management / P. - Mainz : Center of Market-Oriented Product and Production Management, Johannes Gutenberg-Universität Mainz. - Vol. 16 |
Type of publication: | Book / Working Paper |
Language: | German |
ISBN: | 3-938879-42-4 |
Classification: | Marketing |
Source: |
-
Schreier, Martin, (2005)
-
Das Management aktiver Kundenintegration in der Frühphase des Innovationsprozesses
Wecht, Christoph H., (2006)
-
Schmidt, Claudia, (2007)
- More ...
-
Huber, Frank, (2005)
-
Huber, Frank, (2010)
-
Business goes Broadway : Kultursponsoring und die Konsequenzen für die Kunst
Huber, Frank, (2008)
- More ...