Modeling consumer adoption of the Internet as a shopping medium : an integrated perspective
Year of publication: |
2007
|
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Authors: | Liu, Chuanlan |
Publisher: |
Youngstown, NY : Cambria Press |
Subject: | Verbraucherverhalten | Internet | Einkaufen | Rechnernetz |
Description of contents: | Table of Contents [loc.gov] ; Table of Contents [digitool.hbz-nrw.de] |
Extent: | XXXIX, 181 S. : graph. Darst. |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Teilw. als Printed-on-Demand-Ausg. mit neuerem Erscheinungsjahr |
ISBN: | 978-1-934043-15-8 |
Classification: | Marketing ; Neue elektronische Medien |
Source: |
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