Modeling customer churn in a non-contractual setting : the case of telecommunications service providers
Ali Tamaddoni Jahromi, Mohammad Mehdi Sepehri, Babak Teimourpour and Sarvenaz Choobdar
| Year of publication: |
2010
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|---|---|
| Authors: | Jahromi, Ali Tamaddoni ; Sepehri, Mohammad Mehdi ; Teimourpour, Babak ; Choobdar, Sarvenaz |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 18.2010, 7, p. 587-598
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| Subject: | Digitale Dienste | Web-based service | Telekommunikationssektor | Telecommunications industry | Beziehungsmarketing | Relationship marketing | Data Mining | Data mining |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008808919