Modeling dynamic user interests : a neural matrix factorization approach
Paramveer S. Dhillon, Sinan Aral
| Year of publication: |
2021
|
|---|---|
| Authors: | Dhillon, Paramveer S. ; Aral, Sinan |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 40.2021, 6, p. 1059-1080
|
| Subject: | machine learning | deep learning | natural language processing | digital marketing | user profiling | Künstliche Intelligenz | Artificial intelligence | Neuronale Netze | Neural networks | Online-Marketing | Internet marketing | Social Web | Social web | Lernprozess | Learning process |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mksc.2021.1293 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012796215