Modeling multivariate distributions using copulas : applications in marketing
Year of publication: |
2011
|
---|---|
Authors: | Danaher, Peter J. ; Smith, Michael S. |
Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 30.2011, 1, p. 4-21
|
Subject: | Statistische Verteilung | Statistical distribution | Multivariate Verteilung | Multivariate distribution | Marketingtheorie | Marketing theory | Mediennutzung | Media usage | Marktforschung | Market research |
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