Modelling clearance sales shopping behaviour
Year of publication: |
2010
|
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Authors: | Hemalatha, M. ; Sivakumar, V. J. ; Narayanan, A. G. V. |
Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 4.2010, 5, p. 451-474
|
Subject: | Sonderangebot | Special offers | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Marketingtheorie | Marketing theory | Indien | India |
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